13 Apr My #AmazonFAIL article at the Women’s Media Center
I wrote a quick article about what the deal with Amazon is:
Over the holiday weekend, a firestorm let loose on the Internet: For no apparent reason, books on Amazon.com with feminist, LGBT and sexual-empowerment themes were removed from the sales rankings, numbers that show how well a product is performing on the website.
Angry authors and readers responded by launching a full-on social media assault, using blogs, Facebook and Twitter to raise awareness and to collect signatures on a petition.
Rapid response campaigns not affiliated with any one organization are increasingly becoming the norm in the age of free communication tools. The Amazon incident (dubbed "AmazonFAIL," drawing on usage of "fail" as an indicator of strong disapproval in online cultures) is a fascinating example in part because of the cultural motivation behind and the mechanics of the removal and the implications for sales of "banned" books.